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BRAND ARCHITECTURE

HANKA COSMETICS manufactures, OVOX is the product brand

Our company operates a two-tier brand structure. Production, quality and certification are held under the HANKA COSMETICS umbrella, while shelf products are brought to market under the OVOX brand. In the same facility we also manufacture private label goods for other brands.

Manufacturer · umbrella brand

HANKA COSMETICS

The facility, production, quality management system and certification sit under this brand.

Product brand

OVOX

The brand name of our shelf products. Packaging signature: MAXIMUM CLEANING / POWERFUL PERFORMANCE.

2016
Founded
3,500+
Production area
3
OVOX product lines
6
Toilet block scents
24
Toilet block SKUs
MANUFACTURER · UMBRELLA BRAND

HANKA COSMETICS

Founded in 2016, HANKA COSMETICS manufactures cleaning and hygiene products in a 3,500+ m² production area. The brand represents the production discipline of the plant, its management system certificates and its product responsibility.

HANKA COSMETICS logo
Corporate logo — light background usage

Brand facts

Founded
2016 (HANKA Group: 2004)
Production area
3,500+ m²
Founder's experience
since 2004
Brand role
Manufacturer and umbrella brand
Business model
Own brand OVOX + private label manufacturing

Management system certificates

  • ISO 9001:2015

    Kalite Yönetim Sistemi

  • ISO 14001:2015

    Çevre Yönetim Sistemi

  • CE

    CE uygunluk işareti

  • CPNP

    Avrupa kozmetik ürün bildirimi (CPNP)

Certificate numbers and validity dates are being confirmed and will be published here once complete.

Quality & certificates
PRODUCT BRAND

OVOX

OVOX is the brand of the shelf products manufactured by HANKA COSMETICS. The brand signature printed on the packaging reads MAXIMUM CLEANING / POWERFUL PERFORMANCE.

OVOX brand logo

MAXIMUM CLEANING / POWERFUL PERFORMANCE

The logo is used on a white plate.

Brand colour system

The body of our toilet block packaging is designed in the navy brand colour. Scent variants are distinguished on that body by their own print colours; the colour code identifies the variant together with the motif and the scent name on the pack. Scent and product names on this page are given as printed on the packaging, with an English explanation in brackets.

Toilet block scent colour rail

  • Çiçek Esintisi (Flower Breeze)
  • Lavanta (Lavender)
  • Limon (Lemon)
  • Okyanus (Ocean)
  • Çam (Pine)
  • Tropikal (Tropical)

The colours are sampled from the packaging print files and are used only as variant codes.

OVOX PRODUCT LINES

Product lines under the brand

There are three product lines under the OVOX brand. The technical information below is taken from the official declarations on the packaging of the product concerned.

01

OVOX WC Blok (Toilet Block)

Hanging toilet rim block. Single and twin packs, six scent variants and the 6-Action Formula declared on the packaging.

6 scents · 24 SKUs

Product details

02

OVOX Power Foaming Toilet Cleaner

Foaming toilet cleaner. An export product with single-language (English) packaging, presented as a triple pack with three scent variants.

3 scents · 3 × 100 g

Product details

03

OVOX Oto Cam Suyu Tableti (Windscreen Washer Tablet)

Automotive product line. Product information is being confirmed and will be published here once complete.

Information being confirmed

Product details
See all products
PACKAGING DESIGN LANGUAGE

The fixed elements of the packaging

Our toilet block packaging is built on a shared visual structure: elements that stay constant across variants are combined with a motif and colour code that change with the scent.

  1. 01

    Water splash motif

    A splash graphic expressing the product's contact with water is used on the packaging.

  2. 02

    6-Action badge

    The items of the 6-Action Formula declared on the packaging appear as a badge.

  3. 03

    Number-of-uses badge

    The single pack carries a 100-use badge and the twin pack a 200-use badge.

  4. 04

    Scent motif and colour code

    Each scent variant is distinguished by its own motif and print colour, while the regulatory information is gathered on the back panel.

Items carried in the 6-Action Formula badge

  • Cleans
  • Freshens
  • Provides hygiene
  • Prevents limescale build-up
  • Colours the water
  • Adds shine

Scent variant, motif and colour code

ScentMotifColour code
Çiçek Esintisi (Flower Breeze)Chrysanthemum#EB0188
Lavanta (Lavender)Lavender field#462A90
Limon (Lemon)Lemon and leaf#EFED04
Okyanus (Ocean)Starfish#2A3998
Çam (Pine)Pine cone#0EA94B
Tropikal (Tropical)Tropical fruit#F26B19

The back panel of our toilet block packaging carries CLP hazard pictograms, A.I.S.E. usage symbols, the CE mark and recycling marks; the packaging texts are prepared in five languages: Turkish, Hungarian, English, French and Bulgarian (TR · HU · EN · FR · BG). Our foaming cleaner packaging, intended for export, is prepared in a single language (English).

BRAND AND PRIVATE LABEL

OVOX is our brand, private label is yours

OVOX is offered as a shelf product under our own brand. In private label manufacturing the product is produced under our customer's brand, while the same facility and the same management system certificates remain in force.

ItemOVOX · our own brandPrivate label · your brand
Brand ownerHANKA COSMETICSThe customer company
Product selectionOVOX product linesThe product group requested by the customer
FormulationFormulation of the OVOX lineCustomer-specific formulation
Packaging designOVOX brand systemThe customer's brand system
Production and certificationSame facility, same certificatesSame facility, same certificates

Importer declaration on the packaging

We also manufacture on behalf of an importer abroad. In the production carried out for this Bulgarian importer, the back panel of the toilet block packaging carries the following declaration:

Произведено за Севън Топс БГ ООД, Браниполе, България

Brand information being confirmed

  • Trademark registration numbers and registration classes
  • Corporate identity guidelines (logo usage rules, clear space, typography)
  • Packaging design and imagery for the OVOX Oto Cam Suyu Tableti (Windscreen Washer Tablet)

This information is being confirmed and will be published here once complete.

Let us plan production for your brand

Tell us your product group, target market and packaging expectations; we will plan the formulation and labelling regulation process together.